EDUCATION
- UCLA | BA - Linguistics & Psychology | September 2003 - June 2007
- UCLA Extension | Courses in Mandarin, History & Economics | June 2007 – May 2008
- Randolph School of English | CELTA Certification | November 2008
CORE QUALIFICATIONS
Writing | Editing | Research | Web & Sales Copy | Copywriting | Copy Editing | Search Engine Optimization (SEO)
Keyword Research | Digital & Email Marketing | White Papers | Outreach | Blog Content | Collateral & Promotional Materials
Google Analytics | SEO Toolkit | SEMRush | WordPress | MailChimp | ActiveCampaign | Article Forge | Chat GPT-3 & GPT-4
PROFESSIONAL EXPERIENCE
Amwins Connect | Copywriter/Copy Editor | Los Angeles, CA | Nov 2022 - Mar 2024
- Wrote and edited all collateral materials, including both internal and external communications, for Amwins Connect. This is a subsidiary of Amwins, the largest health insurance wholesaler in the world.
- Collaborated with the graphic design team to create articles, one sheets, flyers, email campaigns, video content, social media posts, presentations, and website design.
- Responsible for SEO analyses and strategy for brokers' websites to help them improve their web presence, optimize their rankings, and boost their traffic.
- Handled various administrative tasks and account coordination for marketing campaigns and projects.
Eternity Mart (GreenDropShip) | Lead Writer & SEO Manager | Los Angeles, CA | Jun 2019 – Nov 2022
- Wrote the GreenDropShip blog, website copy, marketing emails, video content, press releases, and promotional materials. I also researched Ecommerce trends to identify topics we could cover on the blog.
- Developed traffic-boosting SEO strategies with SEMRush, Google Analytics, Google Trends, & SEO Toolkit.
- Designed email campaigns via ActiveCampaign that had high open and click-through rates. Most of the later email campaigns were used to attract investors.
- Created supplemental content using AI content generators based on the GPT-3 model (ie: Article Forge).
- Oversaw various administrative tasks and coordinated key accounts for several long-running company projects.
Various | Freelance Writer & Researcher | Los Angeles, CA | Jan 2009 - Present
- Over a decade of experience in SEO as well as writing B2B and B2C content in every possible tone and for every possible target audience, from snappy sales copy to technical pieces.
- Composed articles, web copy, video scripts, promotional materials, blog posts, white papers, and collateral materials for a wide variety of clients, including Tesla Media Group, UC Merced, Cheef Botanicals, Holistapet, WeCampaign, Recharge Payments, and The HUSL.
Golin Harris | Writer & Consultant | Los Angeles, CA | Feb 2011 – Jun 2013
- Composed blog posts, white papers, press releases, and collateral materials in both print and web form as well as writing grant proposals for several high-profile projects.
- Targeted voters, special interest groups, labor unions, and newspaper editorial boards.
- Oversaw policy and opposition research and handled media relations, coalition-building, and strategy.
- Assisted with office administration and account coordination while handling overall logistics for various political and community development campaigns.
Language for Business | Instructor | Warsaw, Poland | Jan 2009 – Jan 2011
- Taught business and legal English to senior executives at PKO Bank of Poland in one-on-one lessons and with my own materials.
- Topics included finance, business administration, accounting, finance, and development in the EU.
Burnside & Associates | Junior Consultant & Writer | Los Angeles, CA | May 2007 - Jun 2008
- Coordinated communications for developments at the Beverly Hilton hotel and NBC Universal.
- Created collateral materials for coalition-building and handled media outreach as well as writing grant proposals.
- Assisted with various administrative tasks for multiple marketing and outreach projects.
References are available upon request.